Skip to content

How it works

One pipeline from new review to public reply, with a gate in the middle.

RepWorth watches for new Google reviews, triages them, drafts a reply in your voice, and brings it to the gate. On Copilot you approve every reply with one tap. On Autopilot, replies that clear your policy post themselves after a veto window you control, and the Judge reviews every one of them.

~5 minsafety-net poll
30 secyour time per reply
15/30 minveto window on Autopilot
100%of auto-posts judged

Typical figures shown for illustration, not live performance data.

Step 01
Watchnear real-time
Step 02
Triage~1 sec
Step 03
Draft~4 sec
Step 04
The Gateyou, or your policy
Step 05
Postinstant
Step 06
Judgeautomatic

The pipeline

Six steps from new review to public reply.

Sample walkthrough: illustrative reviews and business, not real customers.

01
T + 0:00
Watch

We watch your reviews so you don't have to.

We're notified the moment a new review is posted via a provider webhook, with a safety-net check every ~5 minutes as backup. New reviews are deduplicated against what we've seen and queued for drafting right away.

  • Reacts in near-real-time via webhook, with a ~5-minute safety-net poll
  • Multi-location supported on Copilot and Autopilot
  • Star rating, reviewer name, and full text captured
Google Business Profile: Bright Linen Dry Cleaningpolling · next in 04:59
SL
Sarah L.
Best dry cleaners in town. Picked up my suits on time and they...
Just now
MT
Marcus T.
Quick service, friendly staff. Will return for my shirts next week.
12 min ago
PR
Priya R.
Saved my wedding dress. Honestly, nothing short of magic.
48 min ago
DC
David C.
Decent service but the pickup hours could be better on weekends.
2 hrs ago
02
T + 0:01
Triage

Guardian reads it before anyone answers.

Every review is sorted by star sentiment first. Negative reviews get a severity read (routine, elevated, or critical), and critical ones escalate straight to you with the context attached. Positive reviews flow on to drafting.

  • Negative lane gets a bounded AI severity read
  • Critical issues escalate to you immediately
  • Guardian never posts anything, anywhere
Guardian triage · negative lane~1 sec
Input · negative lane ·
Waited forty minutes for a pickup that was promised in ten. Nobody at the counter could tell me where my order was.
SeverityElevated
RouteDraft with care
If criticalEscalate to owner
03
T + 0:12
Draft

AI drafts a reply, in your voice.

RepWorth learns from the replies you approve and edit. The model picks up your phrasing, your rhythm, how you handle thanks and how you handle complaints. Each draft renders in seconds.

  • Learns from the replies you approve and edit
  • Every draft passes a moderation check before the gate
  • Regenerate button if the first pass misses
Draft generation · voice model~4 sec
Input · Review from Sarah L.
Best dry cleaners in town. Picked up my suits on time and they came back looking sharp. I'll be back!
Draft · in your voice

ToneWarm · direct
Length28 words
04
T + 0:20
The Gate

Copilot asks you. Autopilot asks your policy.

This is the fork. On Copilot, every draft comes to you (email, Telegram, or WhatsApp) with one tap to approve, edit, or regenerate. On Autopilot, replies to 4–5★ unflagged reviews that fit your policy post themselves after a veto window of 15 or 30 minutes, and one tap stops them. Negative reviews are never auto-posted.

  • One-tap approve on the channel you choose
  • Autopilot posts only inside your rating band and daily cap
  • The veto window is your one-tap stop before anything goes live

Copilot: you approve

owner@brightlinen.com · Inbox10:42 AM
RepWorth<drafts@repworth.net>
to you

New 5★ review from Sarah L., ready to approve

We drafted a reply in your voice. Tap to approve, edit, or regenerate.

SARAH L. ·
Best dry cleaners in town. Picked up my suits on time and they came back looking sharp. I'll be back!
Suggested reply
Sarah, thank you. That's genuinely wonderful to hear. We take punctuality seriously because we know your schedule doesn't wait for ours. See you again soon.
Responds from owner@brightlinen.comOne-tap · email, Telegram, or WhatsApp

Autopilot: your policy approves

Autopilot · policy check + veto windowposting in 14:32
Policy4–5★ · unflagged
Daily cap3 of 10 used
Veto window15 min
Cleared to post · one tap stops it

Sarah, thank you. That's genuinely wonderful to hear. We take punctuality seriously because we know your schedule doesn't wait for ours. See you again soon.

05
T + 1:04
Post

Posted to Google, on your behalf.

Once a reply clears the gate, we post it to your Google listing. It shows up within seconds, attributed to the business owner. Replies that posted on Autopilot send you an FYI the moment they're live.

  • Shows as "Response from the owner" on Google
  • Auto-posts send an FYI with a link to the live reply
  • Receipt logged in your dashboard for audit
Live on Google · posted by owner12 sec ago
SL
Sarah L. · Bright Linen Dry Cleaning · 1 hour ago

Best dry cleaners in town. Picked up my suits on time and they came back looking sharp. I'll be back!

Response from the owner✓· just now
Sarah, thank you. That's genuinely wonderful to hear. We take punctuality seriously because we know your schedule doesn't wait for ours. See you again soon.
StatusPosted
Posted at10:43 AM
Total time1m 04s
06
T + 1:47
Judge

Every auto-post gets a second opinion.

After any reply posts without your tap, the Judge (an independent AI reviewer) checks it against your policy and your brand. Verdicts feed the Governor: if trust slips, it suspends autonomy for that account and notifies you. And if the Judge is ever unavailable, auto-posting stops on its own.

  • 100% of auto-posted replies are reviewed
  • The Governor can suspend autonomy per account
  • Judge unavailable → auto-posting halts
Judge review · after auto-post43 sec after posting
Auto-posted reply · under review

Sarah, thank you. That's genuinely wonderful to hear. We take punctuality seriously because we know your schedule doesn't wait for ours. See you again soon.

VerdictPass
Coverage100% of auto-posts
GovernorAutonomy active

Under the hood

The pipeline, end to end.

A webhook, a triage read, a voice model, a gate, a posting call, and a judge. Six well-behaved services, and two of them exist only to say no.

Review ingestReacts to a provider webhook in near-real-time; a safety-net poll runs every ~5 minutes.webhook · BullMQ
Guardian triageSeverity read on the negative lane; critical reviews escalate to the owner.severity · escalation
Voice modelDrafts a reply in your voice, then runs it through moderation.LLM · moderated
The gateOwner approval on Copilot; policy + veto window on Autopilot.approval · veto
Post backSubmits the approved reply to Google on your behalf.Google
JudgeReviews every auto-post; the Governor suspends autonomy if trust slips.verdicts · governor
Nothing posts without passing the gateOn Copilot that gate is you. On Autopilot it's your policy, a veto window, moderation, and the Judge. Negative reviews are never auto-posted.
Sounds like you wrote itRepWorth learns from your existing replies. Your tone, your phrasing, your voice.
Pause anytimeToggle a location off in one tap, and if trust ever slips, the Governor pauses autonomy for you.

FAQ

What owners ask first.

Only replies to 4–5★ unflagged reviews that fit your owner-set policy, and only after the veto window passes and moderation, judge, and governor safeguards clear it. Negative reviews are never auto-posted.
Nothing. Drafts sit and wait, and we send you a reminder. If you never approve, we never post: the review simply stays unanswered on your end.
Guardian reads them first and grades severity; serious ones escalate straight to you. Drafts for 1–3★ reviews always wait for your approval (they are never auto-posted), and the tone defaults to acknowledging the issue and offering a path forward.
RepWorth learns your voice from the replies you approve and edit. As you tweak drafts it picks up your tone, length, and phrasing: the more you use it, the more it sounds like you.
Auto-posting stops. The Judge's availability is a precondition for posting without your tap: if it can't review, pending auto-approved replies fall back to your normal approval queue.
Today, Google only: that's where most of the volume sits. Yelp, Tripadvisor and Facebook are on the roadmap.

Join the early access waitlist.

Tell us about your business and we'll reach out when early access opens for your area.

By joining you agree to our Privacy Policy.

See pricing